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It’s stylish, functional, environmentally safe and you know you want one...sign up here to be notified when this year's "it" bag (with an eco-heart) goes on sale this spring.

The wait is over…just about. After almost a year in the making we’re that much closer to having the Wee Generation baby bag available for sale. As you can see from the photos on this page it has been worth the wait.
Yes, it’s a beauty – and we couldn’t have done without those of you who visited this site and gave us your unvarnished, no-holds-barred input on what this eco-baby-bag needed. You said you wanted something unisex and fashion-forward. Check. You said you wanted something easy to clean. Check. Changing pad? Check. Stroller attachments? Got it. Insulated bottle holder? That too. And that’s not all, friends! Read below for a list of the many features this baby (bag) is sporting.
- Designer upholstery fabric made out of 100% post consumer recycled plastic bottles (Cradle-To-Cradle Certified fabric by Designtex)
- PVC-free waterproof liner
- Waterproof bottom
- Padded back panel
- Rear zipper compartment
- Removable diaper changing and feeding inserts
- Separate sleeve with padded changing pad
- Detachable insulated baby bottle holder and zip pouch
- Stroller attachment loops/hooks
- Two front exterior zipper pockets with key tether
- Magnetic and buckle closure
- Adjustable padded shoulder strap with quick release cam
- Soft, durable carrying handle
The first 500 bags will be fully loaded with all sorts of Seventh Generation and Healthy Child Healthy World goodies to get you even further down the road toward a living, healthy home. Each bag will contain $100 worth of eco-friendly treats, including a copy of Naturally Clean, the Seventh Generation Guide to Safe and Healthy Non-Toxic Cleaning, a Wee Generation baby T, healthy household tips from Healthy Child Healthy World and coupons from Seventh Generation.







